One of the best way to get something (or somewhere) is to get started by focusing our attention on low hanging fruits. Picking low hanging fruits is a good ways to generate traction for Search Engine Optimization (SEO) or anything, really.

Once upon a time I was a handy man, and I think of SEO in a similar way. When approaching the work, it's helpful to know the process from A to Z. The trick to developing efficiency is through experience, knowing where to look. The low water pressure in your kitchen sink could possibly be as simple as replacing your aerator. Troubleshooting all the quick, easy to reach, areas would allow me to get the job done in a shorter time frame!

Here's a list of low hanging fruits you can do for your site:

1. Optimize Page Titles and Meta Descriptions

Make sure each page has a unique, keyword-rich titles and meta descriptions that clearly describe the content and attract clicks.

2. Improve Page Loading Speed

Compress the images on the page, enable browser caching, and use a fast hosting provider to ensure the site loads quickly, enhancing the user experience. It's not noticeable when you casually visit a website for information or service, but it's VERY noticeable when you experience the minor delays with navigating through it.

3. Use Header Tags Strategically

Structure the content with primary and secondary tags, such as H1, H2, and H3 header tags. This improves the readability and search engine understanding.

4. Add Internal Links

Find and link relevant pages within your site to guide users and help search engines crawl and index your content more effectively.

5. Ensure Mobile-Friendliness

Almost everyone I know uses a smartphone nowadays (including my 70+ year old parents). Incorporate a responsive design to make your website easy to navigate through smartphones, tablets, and mobile devices.

Website SEO doesn't have to be overwhelming; by focusing on simple, actionable steps like optimizing your content and building user-friendly navigation, you can create a strong foundation for success. The key is consistency and understanding that even small changes can lead to big results over time. Start with the basics, and watch your efforts grow.